You never want to
hire a brand ambassador on your own. You can put out ads and search the chasms of gig jobs online, but at the end of the day, you have no idea of the person's true experience, skills, training, and professional attitude. It's a high roller kind of stake that is definitely not recommended,
ESPECIALLY when it comes to launching your new product or business. That's a huge chance to take that your promotion will be a flop with the wrong talent.